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Representing the intersection of Art and Technology 

We are a specialist Production Company. Story tellers by nature, bringing a unique light to each and every project is our passion. Reel Factory own and operate the latest camera systems on the market for digital cinema production, allowing us unrestricted creativity and options on set. Our roots are in action and adventure yet our directors and production team have worked across a wide range of genres with multiple brands on commercials, online content, television series, music videos and films.

Our mission is to think big - Challenge us!

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20 Sep 2017

Winter Games Red Bull vs Audi

Ripping through the snow with two of the top Red Bull Skiers in the latest Audi RS6. Our team spent a couple of days in the mountains of the south island with...

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12 Sep 2017


Stoked to announce the addition of the new Dactyl Cam Pro to the fleet. Built for the largest Cinema applications up to 100lbs with speeds of 60kmph and high...

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18 Jul 2017

Reel Factory, Hollywood, National Geographic and Tourism NZ

It's not every day Reel Factory mixes with Hollywood. On this shoot, we travelled the country with the amazing Bryce Dallas Howard producing content for...

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29 Jun 2017

Tower Insurance TVC

Crashing a car, smashing a window, wrecking a laptop and lighting a room on fire was all in a couple of days work for the Tower Insurance TVC with...

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16 Jun 2017

Air New Zealand - All Blacks Apprentice

From Ireland to LA, Nelson to Auckland, we went far and wide over a week which I'm sure Colm Jr and Brooklyn will never forget! Air New Zealand...

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2 May 2017

Kia Rio 2017

The all new Kia Rio - fair to say we love producing car commercials! Shot with the Red Dragon utilising the Shotover U1 gimbal on our Cinema Ranger, Movi...

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6 Apr 2017

Air NZ First Haul

12.01am March 1st, Oyster season kicks off in the Bluff. We sent a crew to capture this piece for Air New Zealand with Nourish Group. Working...

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31 Mar 2017

KIA | Backing Black and Yellow

Shooting these beasts in training mode was epic - awesome to produce this spot for Kia and The Hurricanes 2017 relationship!   Check it out here:...

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14 Mar 2017


Over the years we have been lucky enough to work on some amazing projects with some very talented people. Here's a small portion of the projects we produced...

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