Explore Reel Factory’s full-service film production facilities in Auckland, designed for seamless end-to-end production. From large-scale film studios and virtual production with our Volume Wall, to production offices, offline and online edit suites, colour grading, sound, and a private cinema, everything is integrated under one roof. Built for agencies, producers, and brands looking to streamline workflows and elevate output, our facility combines world-class infrastructure with in-house crew, camera systems, and post-production to deliver high-end commercial, branded, and long-form content efficiently.
Volume Wall / Virtual Production
Introducing New Zealand’s only Volume Wall built specifically for the commercial production industry. Utilising high-resolution LED screens to create real-time environments in-camera, the Volume Wall opens a whole new realm of possibilities.
Instead of relying on green screen, backgrounds are rendered live on the wall, allowing talent, vehicles and products to be filmed inside fully immersive digital locations with natural lighting, reflections and parallax that respond to camera movement. This gives directors and agencies complete creative control on set, with final-quality visuals captured during the shoot rather than built later in post. For producers and clients, virtual production dramatically reduces the need for travel, location builds, and weather contingencies, making complex shoots faster, more efficient and more cost-effective. Hard-to-shoot locations such as airports, supermarkets and clifftops are no longer unattainable or out of budget.
Whether you’re shooting automotive campaigns, global travel content, branded films or high-end commercial work, our Auckland-based Volume Wall studio integrates seamlessly with our in-house crew, camera systems and post-production pipeline to deliver cinematic results with greater flexibility and control.
Bolt - Cinebot
The only one of its kind in New Zealand. Whether you're after high-speed, precision or repeatable moves, our Bolt Cinebot motion control robot system is the perfect tool for the job. The Bolt brings to life an entirely new perspective of filming applicable to commercials, table top work, film or television. Capable of horizontal and vertical movement at speeds up to four metres per second across nine metres of track and with 180-degrees of rotation in 1-second, the Bolt can keep up with almost anything.
Cinema Drone Systems
Reel Factory were one of the first production companies in New Zealand to be flying multi-rotor drone systems with film cameras. We now house the largest range of cinema drone systems in the country. Our team specializes in capturing stunning aerial cinematography using the latest in both light and heavy lift drone technology. Capable of filming in 4K-8K our suite of rigs include the RED Cinema camera compatible Alta X, the DJI S100 for Sony cameras and the Inspire II with the latest gimbal.
Our crew work closely with the Civil Aviation Authority for all permitting and flight authorisations. Our team consists of highly skilled 102-certified drone pilots and hot-head operators.
FPV Drones
Fly through the sky in ways that seem impossible. With this immersive and intuitive aerial system we can deliver incredibly unique vision, bringing the viewer into spaces that would be otherwise impossible.
Powerful propulsion capabilities combined with a super-wide field of vision provide an unrivalled view. Our rigs are able to fly the RED Komodo, the latest GoPro and the latest DJI FPV system.
Cable Cam
After identifying a gap in the market for a point to point zip-line type cable cam system that is self-powered and easy to setup, Reel Factory invested in New Zealand's only 48V Dactyl Cam Pro Cable Cam System. When coupled with the Shotover G1 this piece of equipment is by far the best in its league, allowing unique camera positions that would otherwise be unachievable.
The system has been tried and tested on the world stage in live broadcast productions, commercials, feature films and a variety of live sports events.
Rover Cam
Capable of hitting speeds of up to 90KM/H, Rover Cam can carry any of RF's suite of cinema grade cameras and gimbals to achieve rock solid imagery. A two man operation with a vehicle driver and a gimbal operator, Rover Cam offers up a unique perspective at high speed.
Stabilisation Systems
The Shotover G1 & Freefly MōVi offer up a whole new freedom of camera movement. These systems draw on advanced stabilisation technology to achieve amazingly smooth footage in even the most demanding situations. Each system is transportable nationally or internationally.
These rigs are compatible with an array of different camera systems and prime cinema lenses. Put through their paces hanging out the side of helicopters, under drones, attached to jetskis and planes, on our custom tracking vehicles or strapped to boats, these systems consistently perform well in the toughest of situations.
High Speed Tracking Vehicle
The only of its kind in Auckland - our custom built tracking vehicle for track use and open roads with rock solid image stabilisation.
Our STI WRX is set up to be legally driven anywhere around New Zealand without the need for road closure or pilot vehicles for filming purposes. We can seat up to three people plus a driver so your DOP, Director and additional crew member are all comfortable no matter where you go. The stabilisation system is bought to you by SHOTOVER with the G1 attached to the latest Flowcine Blackarm.
Off Road Tracking Vehicle
The Ford Ranger camera car is built legally for any road and all terrain use. The stabilisation system is bought to you by SHOTOVER with the G1 attached to the latest Flowcine Blackarm. This set up can be legally driven anywhere around New Zealand without the need for road closure or pilot vehicles for filming purposes. This set up has been utilised on beaches, farms and 4WD tracks.
We can seat up to three people plus a driver so your DOP, Director and additional crew member are all comfortable no matter where you go.
Vehicle Lighting
The only purpose-built vehicle lighting rig in NZ, custom made to include:
- 7m long by 3m wide
- Two layers of full seamless diffusion, to ensure even light distribution
- High output bi-colour LED system with complete control from 3000KVA – 6000KVA
- Perfectly balanced from one single point for manoeuvrability in studio
- Winch operated for precise positioning
This is the perfect light system for car photography and cinematography. With a quick setup time, it enables you to shoot multiple vehicles in a day with ease.
Film Studio
Currently under construction, with a scheduled completion date of July 2024, the new studio space will comprise of two seperate studios. Studio 1 will comprise of a 12m x 11m white infinity cyclorama shooting space with a fully certified grid at 5.5m high. Studio 2 will be a 16m x 18m space, with green room, make up room, kitchen and more.
RED Cinema Cameras
The biggest productions in the world rely on RED for their imagery - as do we. Shooting on the biggest canvas possible allows creators to unlock more creative flexibility to capture true-to-life organic imagery.
In house we have the latest 8K RED Helium, 6K RED Komodo, two 5K RED Geminis and two 6K RED Dragon kits. Each camera system will fly on all of our custom made mounts and gimbals across the drone systems, cable cam, tracking vehicles and more. Whether it be a feature film, commercial, television show or music video this camera covers you in every aspect imaginable. See why Mark Toia chooses RED below.
Phantom Flex 4K
The Phantom Flex 4K camera system is one of two in NZ. Having the ability to shoot up to 2,000 frames per second unlocks a whole new world of cinematography. Tailored for both production and live broadcast, wour in-house camera team have the most experience in the country with these beautiful camera systems.
Images filmed at 1,000 frames per second are simply magical - from action sports to abstract colour, the Flex 4K’s image gives any production a unique and compelling advantage. The super 35mm CMOS sensors full resolution of 4096 x 2304 results in unbelievably crisp detail.
360 Virtual Reality
Reel Factory has been producing 360 films since the technology first originated. Our VR solutions help tell stories in this new and exciting medium, engaging people like never before with a complete top to tail delivery.
8K 360 is the new era - finally the technology has caught up to our expectations. The workflows are streamlined, the camera systems are versatile and the devices you can now view the 360 films on are of great quality.
Post-Production
We provide a custom in house post-production solution for any type of media from television shows to commercials, promo videos, music videos and more. With an all in-house solution for post-production the process is streamlined and easy. Within the factory we have:
- Five offline edit suites
- Colour grading / online suite
- Ultra HD 300inch viewing theatre with reclining seats to fit 15 clients comfortably
- 250TB mastering and archiving stand-alone storage system
Our full-time post-production team consists of a Colourist, a Senior Offline Editor, a Junior Editor & a Post Production Manager.
The Bar
Introducing The Rabbit Hole. The first thing that was built when the factory was constructed. Always an ice cold IPA on tap and a well stocked top shelf - swing in for an arvo beer, wine or cocktail.
Production Space
Built with collobaration and comfort in mind, the Production Space is an open plan, 36-desk space with full kitchen, break out rooms, board room and bar.